BYRON ALLEN’S HBCU GO/THE GRIO ATTRACTS TOP FORTUNE 500 SPONSORS FOR HISTORICALLY BLACK COLLEGES AND UNIVERSITIES SPORTS NETWORK
Advertising sponsors include:
Procter & Gamble, Honda, AT&T, Stellantis, Walmart, Toyota, Bank of America, Verizon, Lexus, Meta, Allstate, Boost Mobile, Lowes, Kia, SC Johnson, UnitedHealthcare, Safelite, Macy’s, Taco Bell, TJ Maxx, Dairy Queen , Capital One, Geico, Pizza Hut, Mastercard, Target and many more
LOS ANGELES, September 9, 2022 /PRNewswire/ — Byron Allen Allen Media Group (AMG) is proud to announce that it has secured many major advertising sponsors from Madison Avenue for the launch of Historically Black Colleges and Universities (HBCUs) sports for HBCU GO and the Grio television networkof the 2022-23 sports programming season. Brand sponsors include: Procter & Gamble, Honda, AT&T, Stellantis, Walmart, Toyota, Bank of America, Verizon, Lexus, Meta, Allstate, Boost Mobile, Lowes, Kia, SC Johnson, UnitedHealthcare, Safelite, Macy’s, Taco Bell, TJ Maxx, Dairy Queen , Capital One, Geico, Pizza Hut, Mastercard, Target and much more.
HBCU GO is the leading media provider for the nation 107 HBCUss, and recently announced national clearance for their 2022-23 sports season under a new carriage deal with SCS owned and operated television stations in major television markets, including New York, Los Angeles, philadelphia cream, dallas, Atlanta, San Francisco, Boston, Seattle, Tampa, Detroit, miamiand Pittsburgh. AMGThe FREE digital streaming platform from HBCU GO brings together the main HBCU NCAA conferences, with major market distribution across television, cable, satellite and digital platforms. HBCU GOthe 2022-23 season started this past Saturday September 3 with “The HBCU GO Sports Launch Show.” The three-hour pre-season special broadcast live on the AMG platforms HBCU GO, theGrio Television Network, theGrio Streaming App, Sports.TV, local nowand on television stations broadcast across the United States
HBCUss are widely known for graduating outstanding athletes, celebrities, politicians and historical figures, including Dr. Martin Luther King jr., Wilma Rudolf, Althea Gibson, Walter Payton, Michael Strahan, Jerry Rice, Spike Lee, Alice Walker, Samuel L. Jacksonastronaut Ronald McNair, Alex Haley, Count Graves, Oprah Winfrey, Chadwick BosemanJustice Thurgood MarshallCommon, Booker T. WashingtonTaraji P. Henson, Judge Kevin Ross, Langston Hughes, Catherine Johnson, Kenya Barrisand vice president Kamala Harristo name a few.
“The HBCU brand represents more than 184 years of historic excellence, dating back to 1837, which has helped cultivate some of the world’s greatest minds and talents,” said Byron Allen, Founder, Chairman and CEO of Allen Media Group. “HBCU GO and theGrio position our advertisers to speak to the heart and soul of Black America 24/7, and help our sponsors stay closely connected to one of the most valuable audiences and untapped in the world.”
For more information on HBCU GO visit HBCUGO.TV or follow us on Facebook, Twitter, Youtube, instagram.
About HBCU GO
HBCU GO is a leading cultural lifestyle destination and sports media provider that embraces and represents the voice of Black Excellence every day of the year through an all-new platform that captures the rich history, diversity, perspectives and cultural experiences to Historically Black Colleges and Universities (HBCUss). HBCU GO also provides a platform for emerging creatives in media production, branding and broadcasting. We bring our viewers the very best in live sports, original series, documentaries, movies, comedy, and edutainment entertainment produced by leading African American producers, directors, and students from some HBCUss.
Launched in 2012, the free streaming service HBCU GO was bought by Byron Allen in 2021 and is part of Byron Allen Allen Media Band (AMG). AMG has its headquarters at Los Angeles with offices at New York, Chicago, Atlantaand Charleston, South Carolina. AMG owns 27 ABC–NBC–SCS–FOX Network-affiliated television stations in 21 U.S. markets and twelve 24-hour HD television networks serving nearly 220 million subscribers: THE WEATHER CHANNEL, THE WEATHER CHANNEL IN ESPAÑOL, PETS.TV, COMEDY.TV, RECIPE.TV, CARS.TV, ES.TV, MYDESTINATION.TV, JUSTICECENTRAL.TV, THEGRIO, THIS TVand PATTERN. AMG also owns the streaming platforms HBCU GO, THE GRIO STREAMING APP, SPORTS.TV, THE WEATHER CHANNEL STREAMING APPand LOCAL NOW — the free AVOD streaming service powered by THE WEATHER CHANNEL and content partners, who provide real-time, hyper-local news, weather, traffic, sports and lifestyle information. For more information, visit www.entertainmentstudios.com and www.hbcugo.tv
SOURCEAllen Media Group